SAN FRANCISCO, Calif. – July 31, 2017 – Key Events, the award-winning meeting, event, and destination management firm announced that Orla O’Dwyer, event marketing leader, will be joining Key Events as Director of Event Strategy.
As part of Key’s executive team, O’Dwyer will leverage her extensive event marketing experience to help organizations translate their strategic objectives into high-impact attendee experiences that – most importantly – deepen brand engagement.
“I am thrilled to bring Orla into the Key team,” said Heather Keenan, President of Key Events. “Alignment across event messaging and strategy, keynote and session presentations, multimedia and visual systems is critical to transforming a business event experience. I believe Orla’s deep experience in leveraging brand and strategy to produce powerful results will strengthen Key’s mission of delivering business events that educate, motivate, and inspire audiences.”
Prior to Key Events, O’Dwyer served as Head of Events: EMEA Region at BlackRock, the world’s largest asset management firm. Before this, she held the position as Head of US Events at Barclays Global Investors. She has also produced large conventions within the skincare and tech industries. The depth and breadth of O’Dwyer’s industry experience includes content-driven conferences, special events, sponsorships and philanthropic events throughout North America and across Europe.
“I’m excited to join Key Events team,” said O’Dwyer. “Corporate events, both internal and external, should be looked at as an investment in brand engagement and growth. The best events inspire attendees to immediately ask ‘when’s the next one?’ and ‘can I sign up now?!’ I’m really looking forward to getting to know Key’s clients and seeing what I can do to help them deliver powerful and inspiring experiences that last.”
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About Key Events
Key Events is an award winning event planning, meeting and destination partner based in San Francisco, serving global brands and their custom needs. A woman-owned business since 1990, Key Events is focused on building long-lasting, meaningful partnerships with our customers that unlock powerful brand experiences that drive growth. For more information about Key Events and our Event, Meeting,