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Reflecting on 25 Years: Entrepreneurship

Becoming an Entrepreneur


Part of success is being oblivious to any other option. Subconsciously I developed my entrepreneurship in spite of myself. Rather than deal with politics, I started my own business. It was new and exciting; it was a new beginning. I had a slow start- frankly, I had been building on trust and industry connections. I was completely ops minded and was not a natural salesperson. I had to work at it and allow others to help slick up the presentation, but the passion behind the pitch kept me continuing to better my business. There was never an option but to continue to succeed. I survived the ’89 earthquake, when all business stopped. I continued during the economic recession of 2008 and only downsized my staff minimally. My sheer tenacity and stubbornness granted the ability to always persevere.

  1. Jeanne Lauren says:

    Hi Heather.. I still remember you racing around on an electric cart at one of those giant fort mason biggies. (in the old days) . YOU were big too, very pregnant but doing your “thang” so happy for your success.

    Warm regards as always
    Jeanne Lauren

    • Ally says:

      Heather, of course … spoken like a true entrepeneur! If we knew then, what we know now, we may never have done it!

      Congrats on 25 years!

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