When our software development client challenged us to create a splash with a non-traditional showroom, we created an experience to rival the best booths at Dreamforce.
KEY INGREDIENTS
Theme Development
Branding Solutions
Event & Experience Design
Entertainment Sourcing & Booking
Food & Beverage Planning
Logistics Planning & Management
Power Distribution & AV Management
Multiple Vendor Sourcing
Onsite Operations
Post Program Review & Future Planning
KEY ACTIONS
We took them off the floor with a buyout of the upscale American restaurant, Bluestem Brasserie:
- Worked closely with the client’s internal branding team
- Provided our trademark logistical and creative expertise to leverage the entire venue
- Turned indoor and outdoor space into a giant experiential expo booth with demo stations, meeting rooms and lounges
