San Francisco
Tech Industry
Seamless cohesion and profound unity inspired 2,800 tech employees from 183 global offices for Twitter’s #oneteam summit.
CLIENT’S CHALLENGE
Unifying the global employee base at the company’s headquarters for strategic face-time was a challenge in itself. Throw in other objectives like aligning with the organization’s mission and vision and creating time and space for attendees to connect with each other and executives required untethered meeting and event expertise.
The Key Solution
- Drive teamwork through experience by developing strategically activated meeting and event elements that promote employee interactions and design with Twitter’s brand and culture in-mind.
- Let loose with leadership by pairing execs with teams of employees to accomplish goals and create casual environments for employees and executives to get to know each other in an authentic way.
- Intentional consideration of international employees to ensure there were favorite foods from every continent and the best of office cultures from around the world were rolled into the #oneteam philosophy.
Key Results
A corporate summit that ignited employee engagement and promoted face-to-face connectivity among global teams.
This tweet-worthy corporate event featured…
- A unique event brand that extended from the stage through the evening events.
- A thoughtfully designed food and beverage program that sampled traditional and trendy cuisines from around the world.
- Strategic Corporate Social Responsibility activities and unique gamification experiences that challenged attendees to work as #oneteam.
- A lip sync battle that brought out the company’s best talent – and laughs.
- Energized and inspired employees who were left wanting more and eagerly looking forward to the next Corporate Summit.
CLIENT KUDOS
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